01Discipline
Bespoke couture
One-of-one dresses, two-piece sets, and evening looks, drafted from a fitting and made to a deadline. Rhinestone, feather, sequin, and beaded work all handled in-house.
0By appointment · West Chelsea
An atelier by Dee
Bespoke,
by Dee.
Couture pieces, designer alterations, and made-to-measure occasion wear, cut and finished in a West Chelsea studio. By appointment.
4.7· 47 reviews
deeONESBespoke coutureDesigner alterationsLeather constructionBy appointmentChelsea, NYCdeeONESBespoke coutureDesigner alterationsLeather constructionBy appointmentChelsea, NYCdeeONESBespoke coutureDesigner alterationsLeather constructionBy appointmentChelsea, NYCdeeONESBespoke coutureDesigner alterationsLeather constructionBy appointmentChelsea, NYC
House philosophy
A working atelier, run by the cutter.
deeONES is a small Chelsea studio where Dee designs, drafts, and finishes every piece by hand. Bespoke first, alterations welcomed, deadlines respected. Clients arrive with a reference photo or a designer piece that almost-fits, and leave with something that does.
The work spans rhinestone evening wear, refit leather, custom denim, and the signature leather goods made under the deeSerret label. No off-the-rack, no outsourcing, no buying time on someone else's schedule.
4.7
Rating
47
Google reviews
7
Days open
2 days
Typical turnaround
The Work
Recent pieces from the studio floor.
A small selection. The Instagram feed at @deeserret carries the rest.
The Maker
Dee runs the floor. Always has.
The studio is small on purpose. Dee meets every client, drafts every piece, and finishes most of them himself, alongside a tight in-house team. Repeat clients book a year out for the same date.
What gets said most in his Google reviews: creative, fast, precise, willing to take last-minute. He'll quote two ways to do a job, give you the budget range, then meet the deadline.
"Honestly the best tailor I have ever worked with. Able to pretty much handle anything." Jorge Garces, Google review.
deeSerret
House label · Made in Chelsea
501 W 29th
Far West Chelsea
Disciplines
Five things the studio is built to do.
If a piece sits between disciplines, ask. Most things people bring in have already been built or refit here at some point.
02Discipline
Designer alterations
Hemming, taking-in, sleeve and rise adjustments on designer denim, suiting, and ready-to-wear. The fabric you brought in walks out the way it was meant to fit.
103Discipline
Leather construction
Built and rebuilt leather pieces, vests, jackets, biker silhouettes. Reshaping body, sleeves, and length on oversized pieces is part of the regular rotation.
204Discipline
Made-to-measure occasion
Birthdays, premieres, weddings, the dress for the photo nobody else can wear. Repeat clients book a year out for the same date.
305Discipline
Atelier accessories
In-house leather goods and signature pieces under the deeSerret label, including the gold-leather backpack with the S monogram.
4Looking for something not listed? The phone is the fastest way.
Dee answers between fittings. A two-minute call is usually enough to know whether the studio can take the job and what the lead time looks like.
Voices
What clients say after the fitting.
4.7 / 5
47 Google reviews
Google review
"Hands down, the best tailor in the city. Loved my silver custom made outfit. If you have the money and time find him."
Tray b
Verified Google reviewer
Google review
"Honestly the best tailor I have ever worked with. Very creative and able to pretty much handle anything. Had this leather jacket that was super oversized and he fitted the body, sleeves and made it shorter. 100% recommend."
Jorge Garces
Verified Google reviewer
Google review
"Dee was so kind and accommodating. He took a last minute appointment and helped alter my pants' waistband that got loose, and finished the job within only 2 days. He was very knowledgeable and provided different options based on my needs and budget. The end result was probably even better than when I originally bought it."
Elisa Lou
Verified Google reviewer
Google review
"Dee was amazing. He made my birthday dress twice now and totally understood my vision for my dress. He's super fast and everything is very high quality. 10 out of 10, totally recommend, the best in NYC."
Olivia Anthony
Verified Google reviewer
Read every review on Google. Search "deeONES atelier" to see the full 47.
Visit the studio
501 West 29th. Between 10th and 11th.
Address
501 West 29th Street
New York, NY 10001
Far West Chelsea, near the High Line
Open in Google MapsStudio hours
- Monday8:00 a.m. - 11:00 p.m.
- Tuesday8:00 a.m. - 11:00 p.m.
- Wednesday8:00 a.m. - 11:00 p.m.
- Thursday8:00 a.m. - 11:00 p.m.
- Friday8:00 a.m. - 11:00 p.m.
- Saturday9:00 a.m. - 9:00 p.m.
- Sunday9:00 a.m. - 9:00 p.m.
The 7 and the C/E stop a block away. Hudson Yards is a five-minute walk.Directions
By appointment
Bring the idea.
Leave with the piece.
A call is the quickest way in. Dee will tell you whether the studio can take it on, what the lead time looks like, and what to bring to your first fitting.